SEO · UK specialists
We help industrial and specialist UK businesses turn Google visibility into qualified enquiries—fixing technical blockers, building useful pages and measuring calls and forms instead of selling traffic charts.
No borrowed benchmarks and no promise of instant rankings. These are published outcomes from businesses we actually work with.
Commercial doors · CRB Door Systems
Dormant → steady web-sourced enquiries
Dedicated service pages, targeted search work and clearer quote routes gave CRB a source of enquiries that had effectively not existed before.
Read the case study
Architectural doors · Avanti Doors
100 / 100 PageSpeed and a measurable GSC lift
We rebuilt the site, added the missing SEO and schema foundations and improved performance across every Google PageSpeed category.
Read the case studySend the website, the work you want more of and anything you already know about the problem. We will tell you whether the right start is a small diagnostic, a full audit or focused monthly work.
Four signs the current setup is costing time, enquiries or confidence:
Crawl and indexing issues, weak titles, duplicated pages, slow mobile performance or poor internal links can bury the services and products that should be bringing in enquiries.
Rankings and traffic are shown without saying what changed, what it produced or what happens next. You should be able to see the named work and why it matters.
A capable fabricator, door firm or manufacturer can still be invisible for the processes, products, service areas and urgent jobs its buyers actually search for.
Thin service copy, buried case studies and inconsistent business information make it harder for buyers and search engines to work out why your firm is the credible choice.
The exact mix depends on the problem, but these are the practical parts we can own:
Search Console, competitor and enquiry research focused on profitable services, products, locations and buyer questions—not volume for its own sake
Crawl and indexing checks, speed, redirects, schema, sitemaps, internal links and conversion measurement, prioritised by likely impact
Clear service, capability, product and category pages with real proof, useful detail and an obvious route to ring or enquire
Google Business Profile, reviews, citations and useful service-area content for locations you can honestly and profitably serve
Case studies, expert answers, structured data and consistent business information that strengthen trust and organic search visibility
Calls, forms, orders and useful search visibility reported in plain English, with a written next priority every month
Who works on it
You still deal directly with Chris and Kay. These named AI specialists support the research, build and checking behind the work, with human approval around client, commercial and release decisions.
SEO & generative search
Leads technical SEO, search intent, content structure and schema.
Copy & content
Writes and edits useful pages that answer the buyer’s real question.
Analytics & paid growth
Connects rankings and traffic to enquiries, calls and commercial actions.
Performance engineering
Finds performance and crawl friction that can hold good content back.
Explore by context
A national technical buyer, a facilities manager with a failed door and a trade customer comparing specifications do not search in the same way. Start with the closest commercial context.
We check Search Console, technical health, local visibility, page quality, competitors and the route from a search to an enquiry.
You get a written order for the fixes most likely to improve qualified visibility, calls, forms or sales.
We work through the agreed technical, page, local, proof and measurement priorities rather than spreading the budget everywhere.
We explain what changed, what the evidence says and what should happen next across rankings, pages, calls and enquiries.
Start with the size of review the site actually needs. A small-site diagnostic starts from £500, a full audit and prioritised roadmap starts from £1,500, and focused monthly implementation starts from £500 once the priorities are clear.
From £500
Small-site diagnostic
From £1,500
Full audit and roadmap
From £500/month
Focused implementation
No long mystery retainer. If the review shows that paid search, a website rebuild or no further work is the better first move, we will say so.
It can read this service page, research your business and ask only what it still needs to scope seo. You approve the enquiry before anything is sent.
ChatGPT
Claude
Gemini
Perplexity
GrokCopy it, open your AI, and paste it in.
Usually, yes. We first check whether the current site can support the pages, technical fixes and tracking the plan needs. If patching it would cost more than a rebuild or keep creating the same problems, we will show you why before recommending a new site.
A small, straightforward site can often start with the £500 diagnostic. A larger site, a migration, a long list of indexing problems or several markets usually needs the full audit from £1,500. Monthly work starts from £500 when there is a clear implementation plan rather than a vague promise to “do SEO”.
The written scope names the priority work for that month. It may be technical fixes, service or product pages, internal links, Google Business Profile work, case-study proof, content improvements or measurement. A focused £500 retainer does not pretend to cover every SEO task at once.
We agree the useful actions for your business, such as calls, quote forms, bookings, trade-account applications or completed orders. We track those alongside Search Console visibility and page performance so a traffic increase is not presented as a commercial win on its own.
The baseline and obvious technical fixes can be established in the first weeks. Early movement is usually assessed over 8–12 weeks, while competitive organic growth often takes three to six months or longer. We cannot control when Google changes a result, so we report the evidence rather than promise a date.
SEO improves how your business appears in traditional search results such as Google. Generative engine optimisation focuses on whether answer engines can understand, source and cite your business when someone asks a conversational question. The foundations overlap, but the research, content formats and measurement are different. See our Generative Engine Optimisation service for that separate scope.
We use AI to speed up research, analysis and quality checks, but Chris and Kay remain responsible for the strategy, claims, editing and published work. We do not fill websites with unreviewed generic articles or invent experience your business does not have.
We do not sell bulk backlink packages. If off-site authority is the real constraint, we will show you and scope credible partnership, citation, supplier, trade-publication or digital PR work separately. We will not hide paid spam links inside a monthly report.
Bring us the bottleneck, the ambition or the half-formed idea. We will find the fastest useful first move and turn it into something working.
