Social media strategy
Audience research, platform selection and content themes connected to your wider marketing plan.
Social media · Run for you
Show the work. Win the shortlist.
Keep your business visible with useful posts about your products, people and finished work. We plan and manage Facebook, Instagram and LinkedIn content, with clear arrangements for handling comments and enquiries.
Quoted around your briefScope and fees agreed before work starts · See what is included
The starting point
What is getting
in the way?
Start with the thing that costs you time, enquiries or confidence. We shape the work around it.
Your social pages have gone quiet
Buyers check your page before they shortlist you. A feed that stopped six months ago looks like the business has slowed down, even if the team is busy.
You've got great photos sitting on someone's phone
Every job leaves you with photos and video worth showing. Most of it never makes it further than a WhatsApp group.
Nobody has time to post regularly
You're running a business, not a media company. Posting falls to the bottom of the list every single week.
Enquiries land in Facebook Messenger and sit there for days
A message asking for a quote is worth as much as a phone call. If nobody replies, it goes to a competitor who did.
The work in context · Illustrative scenes
Capture material worth publishing.
A planned shoot can supply product details, people, process clips and longer stories for a consistent publishing schedule.
Show the work behind the product.
Making, packing and styling give an independent retailer useful stories beyond another promotional graphic.
What we do
Services & deliverables.
From a one-off project to ongoing support. We agree which services you need, what we will deliver and the cost before work starts.
Content planning & calendars
An agreed publishing schedule across relevant channels, including Facebook, Instagram and LinkedIn.
Social content & design
Captions, branded graphics, photography and short video based on your products, people and real work.
Publishing & account management
Profile setup, content scheduling and consistent presentation across your business accounts.
Community management
Agreed monitoring and replies to comments and messages, with customer enquiries passed to the right person.
Social media reporting
Regular reviews of reach, engagement, traffic and enquiries, with practical recommendations for the next month.
How it happens
From a conversation
to working properly.
- 01
Audit
We look at what's currently on your LinkedIn and Facebook pages and what your competitors are doing.
- 02
Plan
We agree a monthly posting plan built around your real jobs, not generic content.
- 03
Shoot and post
We collect photos and video, write the posts and get them live on a regular schedule.
- 04
Report and adjust
Each month we show you what went out and what came in, and adjust the plan from there.
Cost and commitment
Invest in the work.
See what it delivers.
Quoted after a 15 minute call, once we know how many platforms you want covering, how often you want to post and whether you need us on site taking photos and video.
Your quote sets out the scope, timescale and support. We share progress early and check the work before launch.
All prices exclude VAT. Final scope and price agreed in writing.
Tell us what you have in mind.
An outline is enough. We will help you find the useful first move.
Before you decide
Good questions.
Straight answers.
Do we need to be on LinkedIn and Facebook?
Choose the platforms your customers actually use. LinkedIn can suit professional and trade audiences; Instagram or Facebook may suit local services, retail and visual products. We review your audience and existing enquiries before recommending where to spend time.
Who takes the photos?
We can come to your workshop or a job site and shoot real photos and video ourselves, or work from what your team already takes on their phones. Either way, nothing is stock photography.
Will you post about jobs before they're finished?
Only if you're comfortable with it and the client is happy. Most posts go out once a job is complete, or at a stage that's safe to show.
Do you handle comments and messages, or just posting?
Both. Posting without watching for replies just creates enquiries nobody answers. We check comments and messages and flag anything that needs your input.
Can this work alongside our website and ads?
Yes. Social posts work best when they link back to a site set up to convert, and case study posts double as content for your Google and LinkedIn ads.
From the blog
Plan your next step.
Practical guides to help you ask the right questions and get more from the work.
LinkedIn for Manufacturers: A Practical GuideLinkedIn isn't just for job seekers. For manufacturers, it's where procurement managers, engineers, and buyers actually spend time.↗︎Social Media Help for Tradesmen: What to PostSocial media help for tradesmen: what to post, which platforms matter, when management helps, and when Google or your website should come first.↗︎
Keep exploring
Find the right fit.
Related services and real examples to help you choose the next step.
What could work
better for you?
A new website. More customers. Less admin.
Tell us where you want to get to. We will reply within one working day.