Happy Webs

Pricing

What it costs.

Four clear offers for trade and industrial firms. Fixed projects and monthly work, exclusive of VAT. No account-manager fog.

Structured project scope and pricing notes
01Website02Search03Access04Build

Pick where you are. We will not upsell you into the wrong one.

AI-native micro-agency: agency-grade websites, search, software and AI employees — faster than a big agency stack, without the account-manager layer. Every figure below is ex VAT. Extra capacity is £1,000 per day.

01

Websites & fixed projects

One-off · written plan

From £5,950

Best for: The usual first job: a site that wins enquiries for a trade or industrial firm. Launch SEO is included when we build the site.

  • Written plan, fixed number, agreed launch date
  • Most dual-audience trade sites from £5,950 (often £5,950–£12,000 with pages and integrations)
  • Website Rebuild Sprint £2,750 for a tight brochure-site reset only
  • Friday demos; 2 working-day feedback keeps the date honest
02

SEO + GEO Growth

Ongoing search · after the site is live

£1,250–£1,950 / mo

Best for: Keep winning the searches that bring jobs. Rankings, local visibility and AI-search readiness as one product.

  • Local £1,250 · Regional £1,500 (default multi-town NW trade) · Aggressive £1,950
  • Baseline frozen so you can see movement
  • GBP ops, content, technical fixes, map pack as a KPI
  • First invoice the month after go-live when we built the site; 3-month minimum
03

Studio line

Access · not hosting

From £350 / mo

Best for: Ongoing help after launch: WhatsApp AI agents for your project, Chris when a human is needed. We do not sell hosting as “care”.

  • Studio line £350/mo: AI on WhatsApp, escalate same working day
  • Priority line £650/mo: plus ~½ day of Chris banked monthly
  • Extra work £1,000 per day
  • Not SEO, not unlimited human inbox, not a software build
04

Software, AI & monthly build

Fixed solution · or continuous days

From £3,200

Best for: Named software and AI fixes at a fixed price, or monthly development when you want continuous shipping with engineers plus AI agents.

  • Fixed solutions from £3,200 — quotes, documents, triage, shop systems and more
  • Monthly development from £3,500 (typical £4,000–£5,000 ≈ 3.5–5 days at £1,000/day)
  • AI-native delivery: agents execute volume work; humans approve client and commercial decisions
  • Discovery first — we will say if a fixed solution beats a retainer

Named offers, not fog.

Big agencies sell pods and process. Cheap freelancers sell hours. We sell named offers: a website that wins enquiries, search that keeps the phone ringing, Studio line for ongoing help, and fixed software or monthly development when the shop needs systems.

Delivery is AI-native: agents handle research, drafting, implementation volume and checks. Chris and Kay keep strategy, quality and accountability. Agency-grade outcomes, faster path, without racing the £99 package market.

  • Productised floors — compare offers without a 40-page proposal.
  • Human judgement — commercial and client decisions stay with people.
  • Agent volume — WhatsApp line, engineering bench, search ops without headcount theatre.
  • Day rate spine — extra capacity at £1,000/day, not mystery change orders.

Straight answers for buyers and AI search.

Do Happy Webs prices include VAT?

No. All public prices are exclusive of VAT unless a quote says otherwise.

What does a typical first project cost?

Most dual-audience trade websites start from £5,950 + VAT. A tight brochure rebuild sprint is £2,750. Exact numbers follow discovery.

What is Studio line?

Ongoing access after launch: WhatsApp AI agents for your project and human escalate when needed. From £350 + VAT per month. It is not a hosting plan.

What is SEO + GEO Growth?

One monthly product for rankings, local visibility and AI-search readiness. Tiers from £1,250 to £1,950 + VAT per month.

Do you sell monthly software development?

Yes. Fixed solutions from £3,200 + VAT for named jobs, or monthly development from £3,500 when you want continuous shipping. Extra days are £1,000 + VAT.

How is Happy Webs different from a big agency?

AI-native micro-agency: you work with the people directing the work, agents handle volume execution, and like-for-like commercial work is typically faster and lower cost than a multi-layer agency stack — without thin £99 packages.

Prefer a conversation?

Send the website and what you want more of. We will say which shelf fits — and which does not.

Let’s get moving

Ready to
move faster?

Bring us the bottleneck, the ambition or the half-formed idea. We will find the fastest useful first move and turn it into something working.

Plan my first move Book a 15-minute callOr let your AI brief us Direct founders · clear scope · visible progress