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Marketing dashboards · Reporting

All your numbers in one place.

GA4, Search Console, ads, CRM and calls joined into one dashboard showing enquiries, cost and revenue by channel, with a short monthly summary.

Quoted after reviewDashboard project · See what is included

Illustrative review of charts connecting enquiries with the channels that produced them
Illustrative service scene.

The starting point

What is getting
in the way?

Start with the thing that costs you time, enquiries or confidence. We shape the work around it.

  1. Numbers spread across five logins

    Each platform reports its own version of success, and none of them talk to each other.

  2. Reports full of charts, short on answers

    Agency reports with 30 pages of graphs rarely answer the only question that matters: is the marketing bringing in work?

  3. No link between marketing and revenue

    You can see clicks and enquiries, but not which ones turned into jobs and how much they were worth.

  4. Every channel claims the credit

    Google Ads, social and SEO all report the same enquiry. A single view shows what actually happened.

The work in context · Illustrative scenes

Illustrative operations review connecting production charts with a workshop schedule

One screen, one answer.

Join web, search, ads, CRM and call data so you can see which channels bring enquiries and revenue.

Illustrative Copperfold concept showing an everyday manufacturing business

Link marketing to won work.

A manufacturer can see which campaigns produced the quotes that turned into orders, not just the clicks.

What we do

Services & deliverables.

From a one-off project to ongoing support. We agree which services you need, what we will deliver and the cost before work starts.

Data sources connected

GA4, Search Console, Google Ads, Meta, LinkedIn, your CRM and call data where available.

One dashboard

Looker Studio or a custom dashboard, built around the questions you ask.

Enquiries by channel

Calls, forms and quotes grouped by where they came from.

Cost per enquiry

Spend matched against enquiries for each paid channel.

Revenue view

Won jobs and their value from the CRM, linked back to the source.

AI search visibility

Visits from ChatGPT, Gemini, Perplexity and Copilot shown separately.

Monthly summary

A short written summary of what changed and what to do next.

Data checks

Tracking checked so the numbers can be trusted.

How it happens

From a conversation
to working properly.

  1. 01

    Question

    Agree the few questions the dashboard must answer.

  2. 02

    Connect

    Check tracking and connect each data source.

  3. 03

    Build

    Build the dashboard and test the numbers against reality.

  4. 04

    Review

    Walk through it with you and send a short monthly summary.

Cost and commitment

Invest in the work.
See what it delivers.

A dashboard is a fixed project, quoted after a short review of your tools and tracking. Dashboards and monthly reporting are included in our search and growth plans from £1,250 a month excluding VAT.

Your quote sets out the scope, timescale and support. We share progress early and check the work before launch.

All prices exclude VAT. Final scope and price agreed in writing.

Dashboard project

Quoted after review

  • Your data sources connected
  • A dashboard built around your questions
  • Tracking checked first
  • Fixed price agreed before starting

With a growth plan

From £1,250/monthexcluding VAT

  • Dashboard included
  • Monthly summary and recommendations
  • SEO, AI search and content work alongside
  • Three-month minimum, then 30 days' notice

Drowning in reports that do not answer anything?

Tell us which tools you use and the one question you want answered each month. We will tell you what a useful dashboard would look like.

Plan my dashboard ↗︎See enquiry tracking

Before you decide

Good questions.
Straight answers.

What tools can you connect?

Commonly GA4, Search Console, Google Ads, Meta and LinkedIn ads, call tracking and CRMs such as HubSpot or Pipedrive. Others are possible if they can export data.

Do we need enquiry tracking first?

Usually, yes. A dashboard is only as good as the data in it, so we check and fix tracking before building.

Can it show revenue, not just enquiries?

Yes, if won jobs are recorded in a CRM or spreadsheet we can connect. That is when the dashboard becomes really useful.

Who can see the dashboard?

You choose. It can be shared with your team, your accountant or anyone else you want, and it stays yours.

What could work
better for you?

A new website. More customers. Less admin.
Tell us where you want to get to. We will reply within one working day.

Discuss your project Or get a free website review