Find the blocker before buying a retainer.
We check crawl paths, indexation, Core Web Vitals, redirects, schema, duplicate titles, internal links and tracking, then show which fixes should happen first.
If you are comparing affordable SEO packages or need a technical SEO audit, start with the thing that matters: will the work bring qualified enquiries, or just a dashboard full of impressions? We check crawl, indexing, speed, schema, useful service pages, local proof, Google Business Profile, content and tracking before recommending a retainer.
Send your website and the searches you care about. We will check crawl/indexing, speed, schema, page titles, service-page gaps, Google Business Profile, internal links and enquiry tracking before recommending a retainer.
What buyers ask
These are the practical questions people usually want answered before they ask for a quote.
We check crawl paths, indexation, Core Web Vitals, redirects, schema, duplicate titles, internal links and tracking, then show which fixes should happen first.
You get a practical fix list: what blocks rankings, what hurts enquiries, what can wait and what is not worth paying for yet.
A focused retainer should name the exact work: technical fixes, Google Business Profile, service pages, content improvements, internal links, reviews, tracking and reporting.
We line up categories, services, photos, reviews, local pages, schema and calls/forms so map-pack visibility connects back to real enquiries.
The promise
Where it hurts
Four signs you're ready for this conversation:
Crawl issues, weak titles, duplicate pages, slow mobile performance, missing schema or poor internal links can hold back pages that should be bringing in enquiries.
Cheap SEO packages often mean vague tasks, automated reports and no link to calls or forms. We scope the work in plain English so you can see what is being fixed and why it matters.
Ranking for your brand name is table stakes. You need to rank for what you do — 'CNC machining UK', 'accountant near me', 'emergency plumber Manchester' — on Google and in AI results.
For Google AI Overviews, Google uses the same core ranking systems as regular Search. For other AI tools, structured data, brand mentions, clear answers and technical accessibility matter. We handle that layer without hype.
What you get
Crawl, indexing, speed, Core Web Vitals, schema, redirects, sitemap, Search Console and conversion tracking checks
The searches most likely to become quote requests, not just the phrases with the biggest volume
Title tags, meta descriptions, headings, internal links, structured data and clearer service copy
Categories, services, photos, posts, reviews and local proof for map-pack visibility
Useful pages for the areas and services you can genuinely serve, without thin city-page spam
Clear answers, schema and content structure that help Google AI Overviews and other answer engines understand you
Process
We check Search Console, technical SEO, local visibility, page quality, competitors, and the conversion path from visitor to enquiry.
You get a clear plan for the fixes that are likely to move rankings, calls, forms and qualified enquiries first.
Technical fixes, service-page improvements, structured data, internal links, Google Business Profile work and content updates.
Monthly progress across rankings, Search Console, traffic and enquiries, with AI search checks where they are relevant.
Pricing
SEO is usually an ongoing service, but it should never be an open-ended mystery. Monthly retainers start from £500/month. Full technical SEO and AI search audit roadmaps start from £1,500, with lighter once-over audits available from £500 for small sites.
From £500/month
Focused SEO retainer
From £1,500
SEO audit and roadmap
If your site’s under 20 pages and you just need a once-over, tell us — we’ll often do a lighter audit for £500.
Questions
We check crawlability, indexing, Core Web Vitals, schema, redirects, sitemaps, duplicate or thin pages, page titles, internal links, Google Business Profile signals and whether calls/forms are tracked. The output is a prioritised fix list, not a generic PDF full of warnings.
Ongoing SEO retainers start from £500/month. One-off SEO audits start from £1,500 for a full technical, content, local SEO and AI-readiness roadmap. If you have a small site under 20 pages and only need a once-over, we can often do a lighter audit from £500.
Yes, but we do not sell cheap SEO packages full of vague tasks. A focused £500/month retainer usually covers the highest-impact technical fixes, local SEO, content improvements, Google Business Profile work and reporting. The exact package is written down before anything starts.
Yes. For many businesses that is the right first move. The audit shows what is broken, what is already working, what should be fixed first, and whether an ongoing retainer is worth paying for.
Usually no. For Google AI Overviews and AI Mode, Google has said the same helpful, people-first content and technical SEO that wins regular rankings is what matters. Other AI systems such as Perplexity, Claude and Gemini can also benefit from clear structured data, brand mentions and discovery files. We start with Google-compliant SEO, then add the extra AI-discovery layer only where it has a real use.
Yes. Google still drives the majority of commercial search traffic. AI search is growing, but the fundamentals are the same: useful pages, clear expertise, technical accessibility, structured data and a website that answers buyer questions properly.
Google AI Overviews and AI Mode use the same core ranking and quality systems as classic Google Search (per Google's official AI optimization guide). Other AI tools weigh structured data, brand mentions, content citability, and technical accessibility differently. We build for both: rock-solid Google SEO first, plus optional agent-ready discovery when it adds real value.
Most clients see measurable improvements in Google rankings and traffic within 8–12 weeks. AI search visibility can improve faster as structured data and schema changes take effect quickly. Both compound over time.
We research the terms your customers actually search for — on Google and the questions they ask AI assistants. Things like 'plumber near me', 'CNC machining Manchester', or 'best accountant in Stockport'. Every business is different, so we start with proper research.
No ethical SEO agency can guarantee specific rankings — on Google or AI search. What we do guarantee is a transparent, proven process, clear monthly reporting, and expertise in both traditional and AI search optimisation.
Google Ads gives you instant visibility but stops when you stop paying. SEO and AI search visibility build long-term organic reach across Google and other answer engines that keeps working even when you're not actively spending.
llms.txt is an optional plain-text file some AI systems can read to understand your business quickly. Google has explicitly stated you do **not** need llms.txt or other special files for AI Overviews or AI Mode — standard SEO plus helpful content is what they use. We only recommend and implement llms.txt, Link headers, markdown negotiation, or MCP discovery for clients who specifically want compatibility with Perplexity, Claude, custom assistants, or future AI assistant tools.
Keep reading
Send the rough outline. Chris or Kay will come back with the sensible next step, whether that is a fixed quote, a quick call, or a straight answer that it is not worth doing yet.